A series of extensive tests gauging the effectiveness of podcast advertising, concluded at the end of 2016 after several months of rigorous observation, are now showing some seriously dramatic results.
This study is one, as a whole, that has never been attempted before: devised and conducted by top market study firm Edison Research for Norman Pattiz’s prominent Podcast One network, it deals with podcasts specifically for one, and the findings are the result of looking at a number of consumer categories, brand names, and products over a considerable period of time allowing for data to be compared from both before and after participants’ exposure to the ads.
The careful methodology and ability to run the study across a generous time span makes the results that are finally being revealed all the more exciting in how they positively speak for the untapped potential of podcast advertising.
The findings and some specifics about the study in greater detail appear in this recent PR Newswire article: http://www.prnewswire.com/news-releases/podcastone-chairman-norman-pattiz-announces-results-of-networks-brand-lift-studies-conducted-by-edison-research-300405404.html where some of the actual numbers arrived at can be seen, suggesting that this kind of advertising will meet with massive success when paired with the relatively young (in comparison to print, radio, and television) medium of the podcast.
The above piece lays out some staggering percentage points that show an enormous gain in brand recognition and consumer interest after exposure to the ads. This study, while carried out by Edison Research, actually owes its existence to Norman Pattiz.
Founder and Executive Chairman of Podcast One Network, and the founder of Westwood One Radio Network which he grew into a global media conglomerate. Pattiz’s skills allowed Podcast One Network to take over the world not long after its inception in 2012, immediately attracting an A-List roster of talent including Larry King, Shaquille O’Neal, Dr. Drew, and a slew of other big names. Learn more about Norman Pattiz: https://ideamensch.com/norman-pattiz/
According to Bloomberg, Norman Pattiz has perhaps a finer understanding of the impact of advertising on media networks and the necessity of that advertising being effective and successful, than anyone else alive.
Norman Pattiz continues a long career of successes; his professional abilities prized by clients as varied as the NFL and the Clinton administration, to name just two. He resides in Beverly Hills, CA.
The capital city of Texas is Austin, and accordingly a plethora of citizens and businessmen have made it the place that they call home while leveraging its vast resources in order to accumulate wealth and happiness. Richard Blair is one such individual who has made a name for himself in the area, and now he uses his company Wealth Solutions in order to ease the burden on others so that they can focus on the business at hand and leave the management of their portfolio to the experts.
Richard Blair of Wealth Solutions knows that his clients want to grow, protect and manage their assets all through a firm which has earned the esteem of those in what is now the 4th fastest growing city in the entire United States. The firm is also known by some technical jargon which might help those with a deeper understanding of the financial industry more precisely understand their purpose. That is the fact that they are classified as a Retirement Investment Advisory firm or an RIA in abbreviated form.
Their general guiding principles are based on three pillars which help the workers at Blair’s firm to quickly and accurately assessment the needs of potential clients and then reach out to them in the best way possible. The first pillar of the approach emphasizes the fact that they are there in order to specifically help the client to envision a financial roadmap to success by understanding strengths, goals, risk tolerance and growth opportunities. A client’s background and experience are a major consideration that helps fit them to a roadmap that will allow them to excel into the future.Learn more : http://www.wealthsolutionsria.com/blog
The second pillar which guides his firm as they help clients is to develop a long-term investment strategy which is customized to the individual’s needs and preferences. Liquidity requirements as well as investment goals are the key metrics in this second pillar of progress, and Richard is able to help them reallocate and manage assets so that his clients are in the best position to profit nicely from favorable market conditions while guarding against any significant losses during the negative cycles which will inevitably be encountered.Learn more : http://www.wealthsolutionsria.com/team
The third and final pillar is one of insurance, and his firm is able to offer deals on long-term care and life annuities which are specific to the individual and his or her family while complementing nicely all of the work done in the previous two pillars of approach. More and more Texans are moving into the city of Austin and its suburbs, and more and more of them are working with Mr. Blair once they arrive.
Great men don’t come around every day, that’s for certain. Here’s an introduction to the exemplary life of Hussain Sajwani, a UAE citizen making headlines in the USA. The one field which comes almost instinctively for the entrepreneur is the real-estate industry. Without this sector, Hussain probably would just be another wealthy Arab, not Donald Trump’s best buddy.
Of Russian Oligarchs and British Royals
Mr. Sajawani’s interests in the development arena started many years ago in the early nineties. Back then, the Dubai real estate was governed by colonial rules and regulations which meant that foreigners-read as non-Muslims-could not purchase land or own any property in the Islands. That all changed with the new Dubai ruler declaring it a free-market. Learn more about Hussain Sajwani: http://hussainsajwani.com/
Hussain was among the pioneers to jump on board this profitable bandwagon and barely 20 years later, look at the wonderful transformation a single decision can end up having no a region, Dubai is without any doubt the most expensive and fastest growing housing and properties scene in the entire globe. Everyone’s now investing here; from the Russian oligarchs to the British royalty and even to American presidents.
Mainstream Media Protests
The media, which the current President of the US hates with a passion, was on the front line reporting how Sajwani was one of the special guests invited to usher in the year 2017 with Trump and his family. Read more: Hussain Sajwani | Forbes
The media seemed to insinuate that the president had no moral respect for the office he got placed in. reason being, he was still actively involved in striking billion-dollar deals with other nations.
What if there arose a conflict of interest in the future? how would the incumbent be able to separate business from the national policy? At the end of it all, the president remained obstinate and pushed on with his contracts and friendship with the billionaire.
Meet Hussain Sajwani
Hussain Sajwani family is in the top ten list of the wealthiest people in Dubai, UAE. Mr. Sjawani is the present Damac owner and CEO. This company made history by becoming the first-ever UAE firm to get a spot to trade and list on the London Stock Exchange. Hussain’s organization juggles a whole myriad of sectors in their investment portfolio.
They dangle in real estate, energy, stocks and shares and most importantly, they have a robust philanthropic agenda. To date, this organization continues to pour in millions of dollars into charitable courses and endeavors in the middle east region they are based. For instance, they’ve built both free and cheap shelters for the poor communities in this region.
Dick and Betsy DeVos stay in the spotlight for their generous political donations. The couple is disclosing a breakdown of their donations because they have faced some scrutiny over the sizable amounts. $11.6 million was given in charitable donations in 2015. This is a great deal more than the $5.3 million given in campaign donations in the last five years.
The couple made the Forbes’ “America’s Top Givers” list at the 24 spot. Forbes compiled information that the DeVos supplied and estimated the families lifetime donations to be $1.33 billion. Dick and Betsy DeVos both come from prominent families known for their charitable donations.
What this means for Dick and Betsy DeVos is where their priorities are. A little over $3 million was donated to educational uses. On top of that, their foundation donated $357,000 to organizations that support the reform in education.
The overall goal that Dick DeVos wants to accomplish is to do something about the one size fits all educational platform. His aim isn’t to point out employees because there are numerous great teachers administrative staff who continue to work hard.
Dick and Betsy DeVos donations are under constant scrutiny by those that say it is merely a smokescreen to cover the agenda of promoting education with vouchers and by promoting charter schools because they are run for profit. But the full report shows that the DeVos priorities remain the same, and is for education and the right for all students to have access to a quality education.
Dick DeVos opened his own aviation charter school about five years ago. Beyond writing their annual donations, their connections nationally brings in A-list speakers to the annual gala/fundraiser. DeVos is proud of the school’s accomplishments and also proud of this past years class that had 15 graduated pilots. The graduation rate is high, reaching 86 percent according to the state of Michigan. The school is opened to all students despite their economic status and background.
Education isn’t the sole focus of Dick and Betsy DeVos. They support Arts & Culture. Their donations in 2015 was $2.4 million. And $22 million was donated to open the DeVos Institute of Arts Management in Maryland at the University of Maryland.
The DeVos also donate to organizations outside of education and Arts. They gifted to Spectrum Health Foundation. This was to help with studies conducted to combat deadly childhood cancers of the brain.
Dick DeVos business career included working at NBA’s Orlando Magic, numerous executive positions at Amway, and is currently the President at The Windquest Group. He has his hands in several community projects stemming around education. He and his wife believe that all children should have access to quality education. Dick has been married to Betsy for over 35 years. During that time they had seven children and five grandchildren.